This is a really exceptional piece of coverage for Myzone. In a fitness-focused piece in GQ, the Myzone Compression T-shirt is featured as essential exercise tech. The caption reads: “Accurate heart-rate monitoring? Essential. Wearing a belt around your chest? The worst. MyZone allows you to clip one of its trackers into this smart T-shirt, which is made of 92 percent polyamide for lightness and breathability”.

GQ is a high-end glossy men's magazine covering fashion, features, lifestyle, current affairs, health, sex, film, books and more. GQ is published monthly by Condé Nast Publications.