Belt Technology & Memory
The Myzone belt utilizes a patented technology leveraging communication protocols such as Analogue, ANT + and Bluetooth Low Energy (BLE).
The Myzone belt stores up to 16 hours of memory for those times when users are out of range and not able to carry a smartphone. During soccer, a tough mudder or a run on the beach, their data is stored. Once they are within range of the Myzone hub or the Myzone mobile app the data automatically, wirelessly uploads.
Myzone has been clinically tested to be 99.4% accurate to an EKG machine. The zones of intensity automatically calibrate to the users unique maximize heart rate. As opposed to wrist based heart rate devices, Myzone maintains its accuracy during all forms of exercise, high impact and high intensity included.
The Myzone system only requires a screen and internet for each exercise area (spin room, cardio, Small Group Training area). Existing in-club screens can be utilized with no additional wiring or AV work.
Most gyms will use a 60” monitor to display the tiles. Up to 99 tiles can fit on a screen at once, however most clubs have 30 on a screen and set the rotation to a frequency of every 5 seconds to scroll through all users. Myzone supports the ability to connect multiple screens via an HDMI splitter.
Why MEPS? The MEP system is used to achieve a level playing field among the Myzone community. Heart rate zones reflect the effort the user is applying, regardless of age or fitness levels. The MEP system makes “time x intensity = effort” easy to understand, while measuring the most important aspect of exercise: intensity.
Provides live exercise feedback and also uploads stored data.
Myzone tracks up to 3 years of exercise history, stored as a minute-by-minute analysis of the effort applied.
Use the power of a personal network leader board to motivate users each month. Friendly fire is motivating.
Leverage the medium of the ever present ‘social wall’, giving thumbs up and passing comments to workout friends. Social accountability and social motivation drives exercise behaviors, with members connecting with one another as ‘friends’ positively influencing average length of stay.
The status rank system is based around the World Health Organizations guideline for physical activity and is used as a retention play to drive sustained exercise behaviours. For every month users achieve 1300 MEPS, they progress in status and for every month they miss, they lose ground.
Trainers can instantly view and comment on their clients workouts, check up on their ‘exercise’ homework, keep them accountable to achieving goals and give corrective feedback on the food they consume. Since Myzone can be uploaded from anywhere in the world, workout sessions are not limited to the club.
Active burn calories, weight, height, BMI, BMR, blood pressure, body fat and heart rate can all be shared with the Apple Health portal.
Nurturing of New Use
New users are supported by a series of email communications that map out the functionality of the user interface.
Automated Post-workout Email
After each workout the user is congratulated with a post workout operator branded report summarizing their efforts.
End-of-Month Summary Email
At the end of each month, users receive a summary of all completed workouts that highlights their achievements with relevant content to help prepare them for the next month.
One Touch Support
Users and club staff have 24/5 access to one of the three Myzone offices around the world.
Operators can pull reports on their users in the management portal. Understanding member behavior provides the basis of business intelligence.
Operators can view online device sales and commissions earned in real-time.
Myzone hosts an online education platform to help equip your club staff with knowledge around the value and relevance of the Myzone system from commercial and fitness training perspectives.
Marketing materials are hosted online, with physical and digital collateral available to help operators build awareness around the Myzone system.
Myzone’s online store allows members and prospective members to purchase products using a unique club discount code. The online store eliminates the need for clubs to hold stock and earns the club commissions that are paid monthly.
24/5 support via live chat, email and phone.
Online Sales Promotion Drives Revenue
Share your discount URL via email, website and social media to collect monthly commissions and to engage with a wide network through data driven marketing activities.
Member Onboarding Tool Drives Retention
Incentivize your new members to earn points and reward them after 30, 60 and 90 days. Gamification in this early stage helps drive long term exercise adherence.
Personal Training Value Add
Trainers can use Myzone to keep their clients accountable to their training programs, to measure heart rate recovery and to provide corrective feedback on the food they are eating.