January 8, 2018
Hatton Boxing and Myzone have agreed on a new strategic partnership. The new agreement will see Hatton Boxing provide up to 200 training sessions to registered Myzone facilities. Hatton Boxing is the UK’s number one multi-level Boxing For Fitness training provider. Access will be made available to Myzone’s EMEA network of registered facilities.
Gyms that are registered with Myzone will be able to sign up to access the content, enabling their trainers to deliver Boxing For Fitness sessions via Myzone screens in the gym. This content can then be used to support the delivery of new group training classes, or for fitness instructors and personal trainers to work with clients. In addition to the content, gyms will also receive Hatton Boxing focus pads and boxing gloves, as well as marketing materials, to promote the new content.
Gym members that take part in classes or training sessions can track their progress on the Myzone Live Display. This also allows them to connect with and challenge friends, earning points towards status rankings.
To support the delivery of these new sessions, all gyms that sign up will be provided with staff training from the Hatton Academy Fundamentals course. Launched in 2006, Hatton Boxing’s training arm, Hatton Academy, has more than 5,000 successful graduates to date and remains the only training provider to be accredited by REPs, CIMSPA, Active IQ and the British Boxing Board of Control. This program ensures instructors and personal trainers know how to effectively and safely incorporate boxing skills into any fitness program.
Dave Wright, Creator and CEO of Myzone, commented on the new partnership saying, “We are extremely excited to partner with Hatton Boxing and to display their world class boxing program into the Myzone system. This helps any operator to be able to deliver group training with boxing, alongside the Myzone telemetry display with a click of a button. It eliminates the hard work and science that goes into programming, and simply allows the operator to provide instructors that can focus on form and motivation.”
Jon Eade, managing director of Hatton Boxing and founder of Hatton Academy, said, “We’ve already witnessed first-hand the positive impact that Myzone has as a training tool in the work with our pro boxers and gym members, and we’re really excited to roll out our training sessions to the growing network of Myzone facilities.
“Boxing is fantastic for fitness and the new partnership will provide members with access to new training content and a means to track progress via Myzone technology, whilst also further expanding Hatton Boxing’s reach into fitness.”
Gemma Bonnett-Kolakowska MCIM
Director of Global Marketing Myzone